In this post I’ll make an attempt to answer that question, with the help of Kevin Gibbons, MD at Blueglass and Sticky Content’s Content Director Dan Brotzel. What do content marketers need to know ...

Bing and Microsoft engineers are working on new back-end infrastructure, with the goal of delivering faster and more relevant search results for users. Known as “Tiger,” the new index-serving ...

How did the robot pull off such a decisive win? Wired reported that “AlphaGo relies on deep neural networks—networks of hardware and software that mimic the web of neurons in the human brain. With ...

Visual search is one of the most complex and fiercely competed sectors of our industry. Earlier this month, Bing announced their new visual search mode, hot on the heels of similar developments from ...

It’s no secret that visual content is hot right now (queue the Zoolander references). You know content formats like video, infographics, GIFs, memes, and more should be a part of your content strategy ...

In its simplest sense, structured data is information formatted in a way that can be universally understood. For webpages, this means search engines are more easily able to tell what a page is about, ...

As you may know, you can’t rely solely on ranks as a method to track your progress. But there are other, simple ways to measure the impact of SEO on a business.. In a recent AMA on Reddit, Google’s ...

Voice search is fast gaining popularity among online users. It is easier, faster, and more conversational as compared to traditional search. As per ComScore, half of all smartphone users are engaging ...

Moreover, people proactively ask for recommendations on social media (and brands unfortunately often ignore them). According to this study by Awario, only 9% of brand conversations are answers to ...

Source: Backlinko 3. Write captivating headlines. David Ogilvy, the “Father of Advertising” and Founder of Ogilvy & Mather, once said, “On the average, five times as many people read the headline as ...

30-second summary: Earned media coverage is more valuable than ever for your website; Digital PR is just as important as technical SEO; A large volume of links is the goal, what’s stopping someone ...

Looks at early search engines that have died, those that have been transformed andhow the new players that are no longer so young are doing. AltaVista, the Google of its day, is now to be gobbled up ...