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Discover how the retail industry is set to undergo a major transformation with the integration of AI technology by 2025.
Brands must now adapt their retail customer experiences to reflect what customers value most as we enter the post-COVID-19 ...
Explore the escalating trend of private equity's investment in wealth management firms and its implications on the financial ...
Barbie and Mattel have transformed their marketing strategy and succeeded in gaining new followers and engaging with adult ...
In December 2011, two giants in the travel marketing world—MMG Worldwide and Ypartnership—announced a merger. The newly ...
In November 2024, researchers at Trend Micro’s Zero Day Initiative disclosed a set of security vulnerabilities in Mazda’s ...
Many turned to social media as a lifeline—an always-on, affordable way to reach customers. The advice at the time? Post more.
The retail industry is becoming increasingly competitive, so businesses are turning to interactive experiences to set ...
Instead of being the 100th “fitness coach,” you become the go-to for postpartum mobility. Not just a pet content creator, but ...
In 2008, Lexus partnered with multicultural agency Walton Isaacson to build experiential campaigns that actually went into ...
In 2023, Jasmeet Singh wasn’t brought into HUSCO just to “modernize I.T.” He was tasked with something deeper: transforming a ...
Tension: Standing out in a crowded category requires more than visibility—it demands clarity, consistency, and a willingness to evolve with the audience’s expectations. Noise: Many brands panic in ...
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