Netflix announced that its mobile app will offer users a ChatGPT-like AI tool to help them find what they really want to ...

Netflix is testing a new way to search for titles. Prepare to be unsurprised: it involves an AI chatbot. At the moment, the ...

Netflix is launching a revamp of its TV homepage Wednesday, which boasts a "simpler, easier and more intuitive design," per ...

We’ve all been there—sitting and staring at row after row of Netflix categories, trying to find something new to watch. I’ve ...

We think that this is a good use case of generative AI, as it can save Netflix users from endlessly scrolling and not being ...

It's probably the least surprising move of the year. Netflix today announced it's introducing an AI chatbot into its iOS app ...

Netflix is overhauling its TV homepage with a chatbot powered by generative AI as well as TikTok-style short-form reels.

The streamer is stepping into a new era of discovery, vertical scrolling, and chatbot-assisted watching. Netflix is in the ...

Netflix launches new TV design and AI-powered search to boost live content, gaming, and personalized viewing across all ...

Netflix is embracing AI to improve the streaming experience for the average viewer. Thankfully, the approach is steeped in practicality, and not AI gimmicks.

Netflix is commencing production on new Korean action comedy thriller, “Husbands in Action,” featuring an unconventional ...

In addition to changes made to the TV experience, Netflix will begin rolling out new features on its mobile app, including an OpenAI-powered chatbot search function that is in a small opt-in beta ...