Warner Bros. Discovery has rebranded Max back to HBO Max, citing the strong legacy and consumer loyalty tied to the HBO name, ...

Creative control of Turner Classic Movies will stay with David Zaslav's studios group as Warner Bros. Discovery prepares to ...

Warner Bros. Discovery Inc. Series A closed 10.16% below its 52-week high of $12.70, which the company achieved on December ...

Max is returning to its former name — HBO Max — beginning immediately. Users of the streaming service, which is owned by ...

Warner Bros. Discovery makes a high-profile about-face two years after stripping the 'HBO' brand from the streaming service’s ...

Your home screen will change to reflect the streamer's updated name and logo, but it's unclear whether HBO Max's library will ...

Barclays raised price targets for major media companies including Disney, Warner Bros. Discovery, and Spotify, citing strong ...

As of Wednesday, HBO Max is no longer Max and is back to being HBO Max, just on the Max platform. We know, it’s confusing.

Max, the streaming service formerly known as HBO Max and now known by that name again, complained that X, the social platform ...

Warner Bros. Discovery's planned split will separate streaming/content from linear assets, hopefully unlocking value. Read ...

Warner Bros Discovery will rebrand its streaming service back to HBO Max after Max failed to resonate with viewers.

The ridiculousness of this whole endeavor is best captured by a USA Today article published this morning titled “Max is HBO ...