The Mumbai-based visual effects company has secured in-principle approval from the NSE Emerge exchange for its public listing ...
The merger of these giants fuels hopes for innovation but raises monopolisation fears, leaving smaller agencies questioning ...
Outpacing the global growth rate, India’s online advertising to reach INR 85,000 crores by 2028, finds PwC report.
This increase is fuelled by an expansive base of 13.85 crore gamers, of which nearly 30% engage with ad-supported gaming or ...
Hansa Research’s vice president ponders whether Indian brands are hesitant to invest in athletes beyond cricket.
Para-athlete champion Navdeep Singh trades his javelin for a crown in the smart lock screen platform’s hilarious and ...
Our weekly roundup of the latest appointments and account wins from Not Funny, Brand Concepts Limited, PVR Inox, HT Media ...
Articles written by Natasha Kharadi ...
India’s consumer landscape is undergoing a significant transformation, with a burgeoning demand for premium and luxury goods. Historically, Indian shoppers prioritised necessity over indulgence, but ...
Blissclub, an Indian activewear brand designed specifically for Indian women to celebrate their movements has launched ...