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Entertainment, JioStar, on why Colors TV is chasing relatable formats over just song-and-dance spectacles in reality TV.
Godrej Consumer Products Limited (GCPL) made waves in advertising and marketing when it set up an in-house agency a couple of ...
Voltas' journey in India is a textbook case of category leadership through local insight. By focusing on India's extreme ...
Here's how two iconic snack brands convert pre-launch hype into enduring success, turning anticipation into valuable ...
As Mumbai prepares for the Brihanmumbai Municipal Corporation (BMC) elections after eight years, the city is abuzz with ...
As per the report, 57% of users rely on Instagram and 53% on Facebook to make financial decisions.
The campaign offers exclusive experiences for Times Prime members and will end with the nationwide distribution of a ...
Boldfit has signed Manika Batra, a table tennis player, as its latest brand athlete, supporting its focus on sports like ...
The campaign executed by Laqshya Media Group covers Mangalore, Mysore, South Goa and North Goa with a mix of large billboards ...
The platform will enable 10-minute delivery of a range of products across stores in Mumbai, Bengaluru, Hyderabad, and Gurgaon ...
The report delves into various aspects of health and wellness, including nutrients & supplements, skin health, physical ...
Thakur brings over two decades of experience within the media and entertainment sector, encompassing live experiential, ...