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Texas Tech’s NIL splurge has Big 12 coaches responding with envy, concern and pressure to win with the team it built.
TCU guard Olivia Miles was spotted on the sidelines of the Chicago Sky-Dallas Wings WNBA regular season game on Wednesday at the Wintrust Arena in Chicago, Illinois.
Here’s what it looks like from here: Red Raider athletes will make a reported $55 million in name, image and likeness deals ...
A billionaire and capital investment savant, Texas Tech booster Cody Campbell has a plan to save college sports from itself.
Penn State knew it had to go big if it wanted, up to this point, the ultimate hockey “one and done.”  Penn State went big on ...
Felix Ojo is the No. 1 prospect in Texas and had his pick of powerhouse schools. How come he ended up signing for Texas Tech?
TCU's Olivia Miles, Texas Tech's NiJaree Canady, and Arizona State's Sam Leavitt are the Big 12's Venmo Athlete Ambassadors.
FRISCO, Texas — Behren Morton has been at Texas Tech since 2021, practically a lifetime for quarterbacks these days. A lot ...
It's never too early to start projecting who the best teams might be in 2026 and Softball America has done just that with Texas Tech leading the way. The Red Ra ...
When most people go to college, they generally have to pay their way. Unless you have a full scholarship, there’s a portion ...
Venmo, a leading social payments platform for young adults to manage and move their money, today announced new Big 12 Conference and school-branded card designs for the Venmo Debit Mastercard1.
Venmo announced a partnership with the Big 12 Conference and Texas Tech pitcher NiJaree Canady Tuesday morning, which will ...