With Halloween right around the corner, it seemed like the perfect opportunity for the company to implement this strategy. Related: Hershey creates first-ever seasonal new candy ahead of Halloween In ...

Along with limited-edition treats like Dracula-shaped Kit-Kits and Peanuts-inspired Reese's Cups from Hershey's, Mars is officially rolling out three new M&M's flavors for the upcoming Halloween ...

Shaquille O’Neal is back in the headlines, this time for something far from the basketball court. The NBA Hall of Famer, ...

For fall enthusiasts, Hershey’s will introduce their first fall harvest flavor in six years—Hershey’s Nuggets Pumpkin Spice ...

On Monday, a report revealed a big move for O’Neal and his personal candy business. Shaquille O’Neal partnered with ...

While Hershey’s has debuted its new Kit Kat Counts and Reese’s Mini Pumpkins and Mars Inc. has re-released some of its ...

Hersheypark amusement park and Shaquille O’Neal have announced an immersive overlay of Laff Trakk coaster for Hersheypark's ...

Truman Drive in Normal will be closed for pavement repairs from August 18-22, with a lane reduction between Greenbriar Drive ...

Hersheypark is about to get “Shaq-ified.”Basketball legend Shaquille O’Neal is teaming up with Hersheypark to transform its popular indoor coaster into the Shaq-A-Licious Laff Trakk this fall.The ride ...

The Hershey Company has unveiled its Halloween lineup, featuring a mix of returning favorites and special collaborations.

Hersheypark partners with Shaquille O'Neal to transform its Laff Trakk coaster into a Shaq-inspired adventure for Halloween.

Hershey is placing itself in a 'spooktacularly' fine position for the upcoming Halloween season with some key additions to ...