Starbucks, Brian Niccol

8 ways Starbucks is changing your coffee routine as CEO Brian Niccol tries to turn around the coffee chain
From self-serve milk to more free refills, Starbucks has been making multiple policy changes under new CEO Brian Niccol.
Starbucks hoped mobile orders and the drive-thru would save its business. New CEO Brian Niccol says that was a mistake
Starbucks’ “mosh pit” problem at the barista counter has been a priority for new CEO Brian Niccol to fix quickly. He said the coffee giant had bet too hard on mobile and drive-thru orders when it should have focused on customer experience.
Starbucks laying off 1,100 corporate workers this week, CEO Brian Niccol announces
Starbucks will lay off 1,100 non-retail employees as Brian Niccol, the new CEO of the Seattle-based coffee chain, aims to streamline operations.
Starbucks layoffs impact more than 600 workers in Washington state
Layoffs at Seattle-based coffee giant Starbucks will impact 612 workers in Washington according to a new filing from the state’s Employment Security Department on Thursday. The number represents more than half of the 1,
Starbucks becomes latest giant to lay off 1000+ employees in cost-cutting drive
Starbucks has announced the elimination of 1,100 corporate and administrative positions as part of a restructuring effort aimed at revitalising its business. The decision was confirmed by Chief Executive Officer Brian Niccol in a message to employees,
Starbucks to cut 1,100 corporate roles in CEO Niccol's turnaround push
Starbucks said on Monday it would eliminate 1,100 corporate roles as CEO Brian Niccol pushes ahead with his turnaround efforts at the coffee chain, which has been struggling with falling sales. "We are simplifying our structure,
Starbucks’ CEO is making moves to try to revitalize the coffee giant
Brian Niccol, who was hired to lead Starbucks last year, is shaking things up at the corporate offices and in the chains many ...
Starbucks is laying off over 1,000 workers and axing over a dozen menu items—including frappuccinos that baristas are sick and tired of making
We believe it’s a necessary change to position Starbucks for future success—and to ensure we deliver for our green ap ...
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Starbucks Unveils Upcoming Menu Update Which Concerns 13 Drinks, And The Internet Is Very Divided
Starbucks announces plans to сut 13 drinks - people react with frustration, indifference, and everything in between. The post ...
Hundreds of Seattle Starbucks employees to lose jobs amid corporate layoffs
Hundreds of Starbucks employees in the Seattle area will lose their jobs as the company's CEO tries to streamline company ...