On Friday, American Eagle posted a statement to Instagram defending the campaign: “This is about the jeans. Her jeans. Her ...

After a week of online discourse, American Eagle has finally released a statement addressing the backlash to their Sydney ...

Three weeks after the release of her American Eagle denim campaign, which caused some controversy, Sydney Sweeney leaned into ...

Some internet users have also accused AE of ripping off a 1980s Calvin Klein ad campaign starring supermodel Brooke Shields, SJ Denim reported. The ad showed a 14-year-old Shields rolling on the floor ...

They were almost paralyzed by their body positivity movement and were cautious about coming across too sexy,” according to retail analyst Gabriella Santaniello, who heads up A-Line Partners.

"Sydney Sweeney Has Great Jeans" is and always was about the jeans. Her jeans. Her story," the company said in a statement posted on social media. "We'll continue to celebrate how ...

Controversy over Sydney Sweeney’s ad campaign may have hurt American Eagle, with in-store visits dropping 9% in the weeks ...

Following backlash around the "Sydney Sweeney Has Great Jeans" campaign, American Eagle shared in a statement on Instagram that the campaign was "about the jeans" Following backlash surrounding the ...

Pop star Lizzo has added her voice to the online backlash surrounding Sydney Sweeney’s recent American Eagle ad. The singer shared a photoshopped image on Instagram, playfully imitating Sweeney’s pose ...

American Eagle is not backing down following the backlash for their latest ad campaign. Last week, Sydney Sweeney was featured in a viral campaign for ...

American Eagle's ad campaign with actor Sydney Sweeney has sparked a debate about beauty standards. The retailer responds to ...

American Eagle shut down the critics after Sydney Sweeney faced backlash for joking about having “great genes” in a controversial denim campaign with the brand. “‘Sydney Sweeney Has Great ...