Southwest Airlines is continuing its dramatic transformation this spring, updating its fare products and announcing new benefits for Rapid Rewards credit card members and A-List and A-List Preferred ...

In a move set to redefine its legacy of simplicity and customer-friendly policies, Southwest Airlines is launching a sweeping transformation of its fare structure and passenger benefits ...

Southwest Airlines is continuing its dramatic transformation this spring, updating its fare products and announcing new benefits for Rapid Rewards credit card members and A-List and A-List ...

Delta, American Airlines and Southwest Airlines have all stopped ... reflecting on the airline’s most ambitious transformation in decades. “But it’s been 43 years since we changed.

Thanks to investors at Elliott Investment Management, the Southwest Airlines of today is just as soulless as its competitors.

Southwest Airlines ( LUV -1.04%) has not yet seen a rebound in demand for travel, disappointing investors who had been hoping ...

Southwest passengers will notice many changes at their favorite airline, from baggage fees to flight credits to Rapid Rewards ...

Next week the carrier plans to kick off a new policy that will make flying more expensive for many of its customers.

When Mike Gillock arrived to lead the soon-to-be-established Southwest Airlines operations in 2005 International Airport was ...

Southwest Airlines is about to implement a new safety measure that could shake up the industry. According to The Seattle Times, there have been 19 incidents on planes this year involving lithium ...

Southwest Airlines is revamping its fare bundles with four tiers: Choice Extra, Choice Preferred, Choice, and Basic. The new fares will be available for purchase in the third quarter of this year ...

Southwest Airlines is revamping its fare bundles, introducing Choice Extra, Choice Preferred, Choice, and Basic. The airline is also transitioning to assigned seating, ending its open seating policy.