The merger of these giants fuels hopes for innovation but raises monopolisation fears, leaving smaller agencies questioning ...
Outpacing the global growth rate, India’s online advertising to reach INR 85,000 crores by 2028, finds PwC report.
This increase is fuelled by an expansive base of 13.85 crore gamers, of which nearly 30% engage with ad-supported gaming or ...
Hansa Research’s vice president ponders whether Indian brands are hesitant to invest in athletes beyond cricket.
Para-athlete champion Navdeep Singh trades his javelin for a crown in the smart lock screen platform’s hilarious and ...
Our weekly roundup of the latest appointments and account wins from Not Funny, Brand Concepts Limited, PVR Inox, HT Media ...
This advertisement is part of a broader multimedia campaign that spans television, digital platforms, outdoor advertisements, ...
Known for its long-standing humorous philosophy of ‘Eat 5 Star. Do Nothing’, Cadbury 5 Star’s new ‘Make AI Mediocre Again’ ...
Bhopal Gas tragedy survivor and Key Communications co-founder champions green PR’s power to inspire climate action through ...
Social media limits spark marketing’s pivot. Hence, Jajabor Brand Consultancy’s founder and CEO urges brands to ditch instant ...
South Asia Strategic/Brand Planner of the Year Winner Havas Media India Sanchita Roy India South Asia Young Achiever of the Year Winner Havas Media India Preksha Purushotham Kotian South Asia Young ...