The answer became clear as we grew increasingly unimpressed with the generic, soulless output of standard AI. For anyone ...

The new board members are David Quinn, director & founder, Bloom; Maura Ashe, managing partner, UM Ireland (IPG Mediabrands); ...

IAPI has introduced a new Charter for Media Agency Selection which sets out a set of guiding principles for companies looking ...

Bloom has rolled out a new campaign for Citroen which highlights its “Advanced Comfort Programme” which features seats that ...

Geoff Lyons, CEO PML Group, on how measurement will be key to brand success on OOH in 2025. What gets measured gets done, ...

Recent data from Kantar shows 36% intent to make a purchase on Black Friday marking a steady increase YoY since 2022.

Chris Cashen, the current vice president of IAPI and former managing partner with Mindshare, has been appointed as group head of strategy at GroupM Ireland. Cashen’s new role will see him taking on ...

Granite, the rapidly growing digital agency, has acquired the Limerick-based data science and digital marketing agency ...

Aisling O’Sullivan has been appointed as deputy managing director of Starcom, part of Core.

With Irish actor Paul Mescal very much in the news at the moment for his role in Gladiator II, Lidl Ireland and Droga5 Dublin ...

With the search for a new CEO of IAPI well underway, IAPI has made a number of new appointments to its executive team. The ...

“The roundtable provided the opportunity for key leaders within the Irish advertising community to come together and discuss, ...