The new frontier of sports rights might come at the high school level. In a first-of-its-kind deal, California high school ...

Mater Dei partners with PlayFly Sports, a marketing company that works with professional teams, colleges such as USC and the ...

In what's being considered a first, Playfly has entered into a 10-year, multimillion-dollar deal to obtain the multimedia ...

In a rare move for high school sports, Mater Dei High School, a private Catholic school in Santa Ana, Calif., signed a ...

BERWYN, PA — Playfly Sports has officially announced the acquisition of Paragon Marketing Group, a top-tier sports marketing ...

Mater Dei High School, a California private school nationally known for its strong sports programs, has inked a 10-year ...

Welcome to the new world of high school sports. In what the company calls the first-ever deal of its kind, multimedia company ...

Mater Dei High School, a private school in Santa Ana, California that is well-known for its sports success, announced it has ...

As LSU gets ready to pay players for the first time, athletics officials believe they found a way to exceed the cap on how much money they can spend by arranging outside name, image and likeness ...

Butler Athletics has entered a 10-year multimedia rights (MMR) partnership with Playfly Sports, a fan-focused and data-driven marketing and technology company. The partnership begins in July.