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Tennessee Reportedly Switching to Adidas

On3 on MSN · 5h

Josh Heupel reacts to Tennessee switching back to adidas: ‘We’re fortunate’

After a decade with Nike, Tennessee is preparing to return to its former apparel partner. The school agreed to a lucrative 10-year deal with adidas this week, starting in 2026, which will make the Vols the company’s flagship university.

Knoxville News Sentinel · 9h

What Tennessee football coach Josh Heupel said about Vols' change to Adidas

Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a benefit to his program.

Tennessee Vols switching back to Adidas after it sunsets its apparel deal with Nike

With Tennessee's agreement set to expire with Nike in 2026, the Vols will switch back to Adidas as the school's apparel provider.

2d

Nike’s shocking decision opened the door for Tennessee Volunteers' blockbuster Adidas deal

That’s the reality behind the Volunteers’ upcoming apparel switch from the Swoosh to Adidas' three stripes, according to ...

2d

What to know about Tennessee's deal with Adidas as Danny White, Vols leave Nike

Tennessee and Adidas agreed to a 10-year apparel contract that starts in July 2026 as AD Danny White and the Vols ditched Nike for a new deal.

Yardbarker on MSN2d

Tennessee's groundbreaking Adidas deal a game-changer for college sports in NIL era

Expect these types of deals to become the norm, too, as universities seek every competitive advantage against one another.

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