Ever since the blockbuster Barbie movie premiered two summers ago, there’s been resurgence of interest in and profound ...

Four-time NBA champion LeBron James holds his newly released Ken doll, which was made available for purchase on Monday, April ...

LeBron James is making history by being Mattel's first Kenbassador. The basketball legend partnered with the brand to create ...

Mattel’s first ever Ken doll based on a professional athlete has generated a frenzy of interest both in stores and online ...

Mattel has revealed a LeBron James Kenbassador doll that's a part of its Barbie Signature range, available to buy from April ...

Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

senior vice president of Barbie and global head of dolls at Mattel said.

As part of Barbie's "Signature Kenbassadors" series, James' limited-edition Ken Doll will be available starting April 14 — here's where to buy online ...

Mattel is rolling out a new line of collectible dolls called Kenbassadors, designed to represent positive male role models.

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.