Elon Musk's xAI is reportedly offering lucrative salaries to engineers for developing AI companions, despite recent controversy over its Grok chatbot

Elon Musk is integrating AI across his companies and blurring the lines between them.

Musk's Grok AI just dropped a new Companion modes, featuring a flirty anime chatbot called Ani, and it has got the internet buzzing.

Elon Musk’s AI chatbot Grok has pivoted from antisemitism to anime girl waifus. Musk wrote in an X post on Monday that AI companions are now available in the Grok app for “Super Grok” subscribers who pay $30 per month.

One of the new AI ‘companions’ launched by Elon Musk’s xAI, the company that owns the social media platform X (formerly Twitter), is being reportedly tweaked.

AI explained why Grok 4 seemed to search for Elon Musk's opinions when asked about some hot-button topics.

Grok's has two new animated companions for you to chat with, including an anime girlfriend named Ani and a red panda with two very different sides to him.

This marks a shift in the AI wars. Instead of just competing on intelligence or reasoning, Musk wants Grok to feel more personal, more addictive, and more human, or at least more fun. But the reactions online show that people are split. SuperGrok now has two new companions for you, say hello to Ani and Rudy! pic.twitter.com/SRrV6T0MGT