At this point in Tyler, the Creator's career it's no secret he's one of the best, most influential rappers alive. He is an artist, first and foremost, and this is clear in everything he touches. From his early days of cold emailing record executives to starting his own record label,

Unpredictability is a virtue for Tyler, the Creator. Few would have foreseen the Californian rapper’s rise to hip-hop’s elite back when he led Odd Future, the LA group notorious for shock-rap provocations.